Acquiring

Acquiring – Knowing

Acquiring

The Art and Science of Information Gathering

“Bridging the gap between what is known and what is knowable”

The Drive for Information Acquisition

🔍 The Fundamental Motivation

The overriding factor that motivates individuals and organizations to acquire information is the gap between what is known and what is knowable. This desire to bridge knowledge deficits drives the entire acquisition process.

As the theory of information value suggests: “The more information you use, the more information you need. The need for information grows with the use of information.”

1
📚

Stockpile

Existing Information

2

Gap

Knowledge Deficit

3
📥

Acquire

Information Gathering

4
💡

Knowing

Enhanced Understanding

Motivations for Information Acquisition

Individual, Community & Enterprise Drivers
Entity Motivation Reasons Pros Cons
Individual Education & Learning Personal growth, skill enhancement, continuous learning Increased knowledge, expanded horizons Time-consuming, information overload, potential distractions
Individual Decision Making Informed choices, evidence-based decision-making Better outcomes, reduced risks Information bias, conflicting sources
Individual Problem Solving Understanding issues, exploring solutions Effective problem-solving, innovative thinking Limited resources, incomplete information
Individual Research & Innovation Advancing knowledge, exploring new ideas Scientific progress, technological advancements Need for expertise, resource-intensive
Individual Personal/Social Awareness Staying updated, understanding diverse perspectives Enhanced empathy, social cohesion Information overload, potential biases
Individual Curiosity/Interest Driven Exploring personal interests, satisfying curiosity Intellectual stimulation, personal satisfaction Distraction from important tasks, time-consuming
Community Decision Making Collective choices, community development Informed decision-making, community engagement Disagreements, differing priorities
Community Problem Solving Addressing community issues, finding solutions Effective problem-solving, community empowerment Limited resources, diverse perspectives
Community Communication/Collaboration Sharing information, building partnerships Enhanced communication, collective action Miscommunication, information privacy
Community Personal/Social Awareness Understanding local issues, promoting social change Informed civic engagement, community empowerment Information overload, apathy
Enterprise Market Research Understanding customer needs, identifying market trends Improved products/services, competitive advantage Market volatility, data privacy concerns
Enterprise Decision Making Strategic planning, business development Informed decisions, growth opportunities Information bias, resource constraints
Enterprise Innovation and Creativity Product/service innovation, exploring new markets Competitive edge, revenue growth R&D costs, market uncertainties
Enterprise Compliance and Accountability Regulatory requirements, quality assurance Legal compliance, reputation management Compliance costs, reputational risks
Enterprise Communication/Collaboration Internal/external communication, partnerships Effective collaboration, market outreach Miscommunication, information leakage

Information Processing Theory

🧠 Beyond Individual Cognition

While traditional information processing theory focuses on “how information is encoded into memory” at the individual level, we extend this framework to organizational and macro-level processing.

Organizations, like individuals, follow four primary stages of information processing that create systematic pathways from acquisition to knowing.

📥 Acquisition & Retrieval

Individuals receive or seek information from internal sources (knowledge bases, experts) or external sources (third-party entities, research). This stage involves both active seeking and passive reception of information.

GHA Application: Distributed sensor networks acquiring real-time climate data across multiple African nations.

💾 Storage & Organization

Information is stored in various media (computers, databases, servers) to ensure accessibility for organizational learning and future reference. Proper storage enables learning from past experiences.

GHA Application: Continental data lakes preserving historical agricultural patterns and climate trends.

🔄 Transformation & Analysis

Information is modified, analyzed, expanded, or compressed to support decision-making. This includes deriving new insights and preparing information for specific contexts and applications.

GHA Application: AI systems transforming raw economic data into actionable policy recommendations.

📤 Transmission & Distribution

Processed information is distributed to relevant stakeholders through reporting, presentations, and digital platforms, completing the information value chain.

GHA Application: Multi-channel dissemination systems delivering tailored agricultural advice to farmers.

Key Driving Factors for Acquisition

🆕 Need for New Information

The Primary Driver: The fundamental desire to know motivates investment in acquiring new information.

Necessary Condition: Awareness of information availability and potential uses

Sufficient Condition: Capacity to acquire, transform, and utilize information effectively

GHA Context: Building digital literacy and technical capacity to leverage new climate adaptation data.

📈 Addition to Existing Information

Enhancement Motivation: The desire to augment existing knowledge stockpiles with additional dimensions and perspectives.

Theoretical Basis: As information dimensions increase, so does potential knowing and insight generation.

Strategic Value: Enhanced knowledge discovery through multi-dimensional information integration.

GHA Context: Integrating traditional ecological knowledge with modern scientific data.

🧩 Completing Missing Information

Completion Imperative: The drive to fill critical gaps in existing knowledge frameworks.

Trigger Conditions: Timing constraints, resource availability changes, or new information accessibility

Strategic Importance: Complete information enables more accurate and comprehensive knowing.

GHA Context: Filling data gaps in rural healthcare access and outcomes measurement.

Acquisition Modalities
👥

Pull Acquisition

Knowledge seekers actively pulling information from available stockpiles based on specific needs and queries.

📨

Push Acquisition

Information owners selectively pushing relevant data to appropriate areas where it can be explored and interpreted.

🔄

Hybrid Models

Combined approaches using AI recommendation systems and contextual awareness for optimal information flow.

GHA Acquisition Framework

🌍 Continental Knowledge Networks

The GHA approach to information acquisition emphasizes federated, context-aware systems that respect data sovereignty while enabling cross-border knowledge sharing.

Our acquisition frameworks are designed to bridge the knowing gap through intelligent information retrieval, adaptive learning systems, and culturally-sensitive knowledge integration.

🤝 Community-Driven Acquisition

Empowering local communities to define their information needs and participate directly in the acquisition process, ensuring relevance and cultural appropriateness.

Example: Participatory rural appraisal methods combined with mobile data collection in Ethiopian agricultural communities.

🌐 Cross-Border Data Commons

Creating shared acquisition protocols that enable member states to collaboratively gather and access regional data while maintaining national sovereignty.

Example: Harmonized climate data acquisition across East African nations for regional resilience planning.

Continue the Knowing Journey

With information acquired, the next step is deep exploration and engagement.

Drive for Acquiring Information:

What motivates or encourages individual or organizations to acquire information?

EntityMotivationReasonsProsCons
IndividualsEducation and LearningPersonal growth, skill enhancement, continuous learningIncreased knowledge, expanded horizonsTime-consuming, information overload, potential distractions
Decision MakingInformed choices, evidence-based decision-makingBetter outcomes, reduced risksInformation bias, conflicting sources
Problem SolvingUnderstanding issues, exploring solutionsEffective problem-solving, innovative thinkingLimited resources, incomplete information
Research and InnovationAdvancing knowledge, exploring new ideasScientific progress, technological advancementsNeed for expertise, resource-intensive
Personal/Social AwarenessStaying updated, understanding diverse perspectivesEnhanced empathy, social cohesionInformation overload, potential biases
Curiosity/Interest DrivenExploring personal interests, satisfying curiosityIntellectual stimulation, personal satisfactionDistraction from important tasks, time-consuming
CommunitiesDecision MakingCollective choices, community developmentInformed decision-making, community engagementDisagreements, differing priorities
Problem SolvingAddressing community issues, finding solutionsEffective problem-solving, community empowermentLimited resources, diverse perspectives
Communication/CollaborationSharing information, building partnershipsEnhanced communication, collective actionMiscommunication, information privacy
Personal/Social AwarenessUnderstanding local issues, promoting social changeInformed civic engagement, community empowermentInformation overload, apathy
InstitutionsEducation and LearningAcademic programs, research initiativesKnowledge dissemination, intellectual developmentResource-intensive, institutional constraints
Decision MakingPolicy formulation, strategic planningInformed policies, effective managementInformation bias, bureaucratic delays
Research and InnovationAdvancing knowledge, technological advancementsScientific progress, institutional reputationFunding constraints, competitive landscape
Compliance and AccountabilityRegulatory requirements, performance monitoringAdherence to standards, transparencyCompliance costs, administrative burden
Communication/CollaborationInterdisciplinary collaboration, knowledge sharingEnhanced collaboration, interdisciplinary breakthroughsOrganizational silos, information hoarding
OrganizationsDecision MakingStrategic decision-making, resource allocationInformed choices, improved performanceInformation overload, limited expertise
Problem SolvingIdentifying solutions, optimizing processesEffective problem-solving, efficiency gainsResource constraints, resistance to change
Research and InnovationProduct development, market analysisCompetitive advantage, innovationR&D costs, uncertain outcomes
Compliance and AccountabilityLegal requirements, regulatory complianceLegal compliance, risk mitigationCompliance costs, potential penalties
Communication/CollaborationInternal/external communication, partnershipsEffective collaboration, stakeholder engagementMiscommunication, information leakage
EnterprisesMarket ResearchUnderstanding customer needs, identifying market trendsImproved products/services, competitive advantageMarket volatility, data privacy concerns
Decision MakingStrategic planning, business developmentInformed decisions, growth opportunitiesInformation bias, resource constraints
Innovation and CreativityProduct/service innovation, exploring new marketsCompetitive edge, revenue growthR&D costs, market uncertainties
Compliance and AccountabilityRegulatory requirements, quality assuranceLegal compliance, reputation managementCompliance costs, reputational risks
Communication/CollaborationInternal/external communication, partnershipsEffective collaboration, market outreachMiscommunication, information leakage

The theory around acquisition is closely tied to information processing theory. Unfortunately, most of the focus of information processing theory has been  “an approach to cognitive development studies that aims to explain how information is encoded into memory. (Source: Research.com, What is Information Processing Theory? Stages, Models & Limitations | Research.com). The drawback is that the theory focuses on individual rather than on organization or macro level processing of information

Information Processing In General:

It is helpful to see how information is processed by those who seek knowing.  The information processing theory is built around individual information processing. However, as suggested, Information processing theory can be extended beyond individuals.

Accordingly, like individuals, there are four primary stages of processing information in organizations which usually, but not always, occur in order (Kmetz, 2020):

  1. Acquisition or retrieval – Individuals in the organization receive or seek information. The source of information can come from within the organization, such as knowledge base, experts, or even performance review comments from employees. The information can also originate from outside the organization through other entities, third-party experts, and more.

  2. Storage – Once the information is acquired, Storing occur in different media such as computers, databases, or servers. Storing is a crucial part of the entire information processing workflow so that other members of the organization can access the information when needed. It is also important for learning as the organization can learn from its past experiences through the stored information.

  3. Transformation – The next steep is to Modify or transform information that is received or in storage. This may include analysis, expansion, or compression that will help in decision-making. Transforming can include extracting or deriving result from new information.

  4. Transmission – The information from one of the first three stages are distributed to others. It may include reporting or presenting to relevant stakeholders. (Source:  Research.com, What is Information Processing Theory? Stages, Models & Limitations | Research.com)

Information Acquisition Driving Factors:

In a very simplified way, the over riding factor that motivates and/or crates a need for acquiring information is the gap between what is known and knowable. Hence, the desire or need for knowing new or more motivates individuals and organization to acquire information. Unless one accepts an existing level of knowledge as adequate, then a deficit in knowing that can be addressed by acquiring new or old lost information.

There are a number of factors that drive acquisition of information. It depends on the state where the individual or organization is in terms of their stockpile of information and knowledge. In fact based on the theory of value of information, the more information you use, the more information you need. The need for information grows with the use of information. Hence, below are some factors:

1) Need for New information: Knowing  is the primary reason why organizations or individual invest time and resources to acquire new information. In order to acquire new information, there are necessary and sufficient conditions:  the necessary condition is that seekers have to be aware of the availability of the information and its use, and the sufficient condition is that the seekers have to have the ability and capacity to acquire, transform and utilize the information. Hence, those that acquire new information have to have ability and capacity to transform the information they acquire.

2) Addition to an Existing Information: Another  key motivation to acquire Information is a desire or a need to add to an existing stockpile of information. The theory suggest as the dimensions of the information increases, so is  the knowing or insight. Seeking and acquiring additional information can enhance knowledge discovery.

3) Complete Missing Information: The final motivating factor is the desire to complete a missing information. Due to timing, resource availability or unavailability of the information, there could be a key missing information. Hence, when available, that motivates seekers to acquire the missing information. A complete information is necessary to gain better knowledge.

In summary, in the prior process of Recording and transforming the data, a stockpile of information have been created. The process of acquisition can be carried out by either the seekers pulling in the information or the owners of the information stockpile selectively push the information to the appropriate areas where it can be explored and interpreted to create insight.